Director of Sales
As Director of Sales, Krista leads Arconas’ group of Account Managers, Independent Sales Representatives and Sales Support Staff in all sales functions and work to develop and implement growth opportunities in existing and new markets.
Since 2004, Krista has provided experienced project management for Arconas’ 400+ airport installations, from airports such as ORD, MCO, JAX, PWM, AZA, YYZ, YOW, SAT, GTF, etc. Krista brings years of customer service and operations/logistics management experience to Arconas, working with airport clients all over the world. Her educational background in business, marketing, and design enables her to work closely with clients to bring a strong sense of business, cost effectiveness, and creativity to each project. One of her greatest assets is her ability to help clients find what will work best for them. Her collaborative approach not only helps clients to find the right products for their needs, but to also find the best uses in the best locations within the airport to help increase the customer experience and thus helping the airport to provide first class customer service.
Krista adds a fresh perspective to the company’s team of airport specialists, keeping up with the constantly evolving airport industry. Krista currently serves on the Corporate Committee for American Association of Airport Executives (AAAE) and on the Annual Conference Planning Committees for Airport Consultants Council (ACC). She has also been actively promoting the Young Professionals programs at ACC and AAAE. Her understanding of the value of mentorship was the driving force behind her internal Coaches Corner: a program that she has established within her group where she spends one hour every quarter with each of her staff members mentoring them in an area of their choice, anywhere from product information to client outreach/marketing.